Wednesday 29 June 2011

How to make Commercial Transactions in a Secured Way? – The Protocol of security

Commerce is the route paved for businesses to grow and flourish; reaching out to ‘over-the-boundary’ target consumer, discerning the global expectations, to adapt and evolve, and strategize for the changing scenarios. Commerce is about exchange either for money or goods and; commercial transaction has evolved in a new avatar in the fast-spreading web-medium. How to make commercial transactions in a secured way, so that the journey of your investment from source to sink is not exposed to perils?


Commercial transactions(the umbrella term “e-commerce” can be used, for online shopping, B2B applications, B2C technologies, etc) from the view of the web-medium are equally vulnerable if not secured with the optimum internet protocols. Here, the arena is vast with a wide range of applications from Email, Enterprise content management, Instant messaging, Newsgroups, Online shopping and order tracking, Online banking, * Online office suites, Domestic and international payment systems, Shopping cart software, Teleconferencing, Electronic tickets, etc.


Much as there are avenues of opportunities, with a heavy market-potential, the hazards of getting exposed, or spotted, or even trapped, in the “web-tangled” crimes, exist. Cyber crimes looming large on commercial transactions include hacking, identity thefts, and others of the like..


So, how to make commercial transactions in a secure way, when you are using the online medium? Just as there are counter measures to tackle miscreants and ensure the safety of trade and commerce in real-time world there has been a parallel development in technology that make internet businesses not only viable but also e-commerce “the” pliable and secured mode for commercial transaction. The “E” effect of the web, overrides the snags and hitches that are still evident in the real-time world. The security protocols of the internet ensure that the data sent and received are encrypted and decrypted respectively, thus maintaining the integrity and validity of the data. What came into being as one of the first internet protocols, was the HTTP(encrypting the contents of the message relayed from the browser(user-end) to the server). As an offshoot of HTTP was SHTTP giving clients more discretion on the type of encryption to use. Netscape then came out with its brain child in the way of SSL (Secure Sockets layer), which worked more at the ground-level(at the transport layer)(encrypting the entire data-stream as a whole, independent of the transmission protocol), whereas the previous protocols worked at the application layer. The next player was Mircosoft’s PCT (Private communication technology) as an enhanced version of SSL, plugging the loopholes present in SSL. As you are well aware that all commercial transactions need to be financed, they should be routed through the gateway of the network of banks. For instance, while using credit/debit cards for your transactions, the initiation triggered from your end, should get an acknowledgement from the concerned banker(s), to allow the further processing of the transaction. After many milestones, through alliances between application providers and the bankers, and a series of protocol technologies (credit card authorities), the Visa/MasterCard SET(Secure Electronic Transactions) emerged as a convergence of the “piecemeal” solutions for payment mediation.


Working on the premise of internet protocol technologies, to make commercial transactions secure, are a pool of applications/technologies/services such as digital certificates, payment gateways (credit card authentication, online banking), and service providers such as paypal, alert pay, e-gold etc. These services/applications/technologies converge to deliver at your mouse click 1) The ease of operation: taking care of all nitty gritty details (like paypal) of fund transfer, even across different currencies 2) The security : the sender and the recipient are authenticated and the channel of commercial transaction is secured, through hi-end internet protocol technologies 3) The assurance : your transaction is executed to reach the designated goal(be it buying, selling, cash-transfer etc).


Building a conduit for internet protocol technologies in the way of websites is Dubai-based, web design company Dubai. Our services include, web designing, graphic designs, logo designs, SEO and all which come under the umbrella of web development UAE. Here, the expertise lies in bridging the gulf between technology and the customer, to give a robust frame in the way of a website, which spells ease-of-flow for the technology under operation. Gulfwebstudio decrypts customer requirements and channels its mission towards it. Here, the convergence of expertise and customization, delivers safe and sound to a network; along the stream of Internet protocols.


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